Introduction and Scope

At Wentrox, we believe transparency builds trust. This privacy policy explains how we collect, use, store, and protect your personal information when you visit our website, use our market analysis services, or engage with our educational programs.

This policy applies to all personal information we collect through our website at wentrox.com, our educational services, market analysis tools, and any communication channels including email, phone, or in-person interactions at our St. Clements, Ontario location.

Information We Collect

We collect information that helps us provide better market analysis services and educational programs. The types of information we gather fall into several categories:

• Registration data when you sign up for our market analysis reports or educational webinars
• Communication records including emails, phone calls, and meeting notes from consultations
• Payment information processed through secure third-party payment processors
• Website analytics and cookies that help us understand how visitors interact with our content
• Survey responses and feedback you provide about our services or educational materials

How We Use Your Information

Your information helps us deliver valuable market insights and educational experiences. We use your data responsibly and only for legitimate business purposes that benefit you as our client or student.

Data Sharing and Third Parties

We don't sell your personal information to third parties. However, we work with trusted service providers who help us deliver our services effectively. All third-party relationships are governed by strict confidentiality agreements.

• Payment processors who handle financial transactions securely and in compliance with PCI DSS standards
• Email service providers for delivering educational content and program communications
• Cloud storage providers who maintain our data with enterprise-grade security measures
• Analytics services that help us understand website performance while anonymizing personal data
• Legal and professional advisors when required for business operations or compliance purposes

Your Privacy Rights

Under Canadian privacy legislation, you have several important rights regarding your personal information. We respect these rights and have established clear procedures for exercising them.

To exercise any of these rights, contact us using the information provided below. We'll respond to your request within 30 days and provide clear information about any steps we've taken.

Data Security and Protection

Protecting your information is a top priority. We implement comprehensive security measures that meet industry standards and Canadian regulatory requirements.

While we take extensive precautions, no system is completely secure. If we experience a data breach that poses risks to your privacy, we'll notify affected individuals and relevant authorities as required by Canadian law.

Data Retention and Deletion

We keep your personal information only as long as necessary to fulfill the purposes for which it was collected, meet legal requirements, or resolve disputes.

• Educational program records are retained for seven years after completion to support alumni services and accreditation requirements
• Financial records are kept for seven years as required by Canadian tax and business regulations
• Marketing communications data is retained until you unsubscribe or request deletion
• Website analytics data is anonymized after 26 months and retained for statistical analysis
• Customer service records are maintained for three years to ensure consistent support quality

When retention periods expire, we securely delete or anonymize personal information using industry-standard methods that make recovery impossible.

Cookies and Website Technologies

Our website uses cookies and similar technologies to enhance your browsing experience and provide personalized content. You can control cookie settings through your browser preferences.

We use analytics cookies to understand how visitors use our site, performance cookies to ensure fast loading times, and functional cookies to remember your preferences between visits.

International Data Transfers

While we primarily store data within Canada, some of our service providers operate internationally. When we transfer personal information outside Canada, we ensure appropriate safeguards are in place.

These safeguards include contractual protections, adequacy decisions by Canadian authorities, or your explicit consent for specific transfers. We never transfer data to countries with inadequate privacy protections without proper safeguards.

Changes to This Policy

We review and update this privacy policy regularly to reflect changes in our practices, services, or legal requirements. When we make significant changes, we'll notify you by email or through a prominent notice on our website.

Minor updates that don't affect your rights or how we handle your information may be posted without additional notification. We encourage you to review this policy periodically to stay informed about our privacy practices.